Track subscribers online to optimize the efficiency of your campaigns.
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Author: Google
Latest update: October 12, 2011
Integrate GetResponse Email Analytics with Google analytics to get the full picture of your subscribers' online activity.
Get a 360◦ view of subscriber behavior – from email links to order forms. Analyze, draw conclusions and implement solutions based on sound analytical data.
Google analytics is freely available to all site owners, and if you’re using it already, you can easily enable automatic tracking of links from your GetResponse campaigns.
It’s as easy as ABC – simply enable “Add Google Analytics tracking” in the newsletter editor and, from that point forward, all the links in your mailings will be trackable and available for monitoring in your Google Analytics account. You will find all questions about the integration answered here.
GetResponse Email Analytics and Google Analytics is a powerful combination that can revolutionize your thinking about subscriber behavior monitoring. From now on you’ll be able to compare open and click-through rates against the subscribers’ online activity such as site navigation, most visited sites, purchase paths, repeated visits, conversion models etc.
Read more about this and other integrations at our tips blog.